App home screen

Stories

Publish short, full-screen stories about new arrivals — the format people already know.

Demonstration

How it works in the app

Stories
Features

What is inside

The home screen is the face of the app, and stories are a fast, visual way to put your best offers in front of shoppers. The format suits news, promotions and new arrivals.

What works well in stories:

  • Time-limited offers. «20% off until noon» or an exclusive promo code gives people a reason to open the app more often.
  • Mini games. Short quizzes that award loyalty points or a small gift raise engagement sharply.
  • News. Not only new arrivals: telling shoppers about a delivery delay or an outage shows you are paying attention.
  • Seasonal selections. A clothing brand can show how the new season works together; a hardware store can show what the season calls for.
  • Polls. A quick way to learn what customers actually want and where you fall short.
  • Practical tips. Recipes with a shopping list, or a packing guide — anything that helps and links back to products.

Because a story is several slides rather than one image, content can be broken into logical steps. Keep the interactive elements: a shopper should be able to open the product mentioned, react to the offer, or leave a comment. And keep them fresh — a stale story ring stops being tapped.

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